Social Media for Auto Repair Shops
Stay visible, stay connected and give customers more reasons to engage with your shop.
Social media gives independent repair shops an opportunity to stay connected with customers even when they aren’t currently thinking about auto repair.
Motorhead Advantage creates and schedules consistent social media content that keeps your shop visible, showcases your business and gives customers useful reasons to stay connected.
Consistent Content Without Adding to Your To-Do List
You know you should probably post more often.
The problem is finding the time to decide what to post, create it and actually remember to put it online.
Motorhead Advantage handles that for you.
We typically schedule three posts each week, creating a consistent presence without overwhelming your followers — or requiring someone at your shop to become the designated social media person.
Content That Actually Connects to Your Marketing
We don’t treat social media as a separate marketing activity.
Your posts can help promote current coupons and special offers, share new blog articles, highlight services and direct customers back to your website where they can learn more or take the next step.
That means the blog article we write doesn’t just sit on your website. The promotion you’ve created gets another opportunity to be seen. And your social media becomes another way to support the marketing you’re already doing.
The pieces work together.
More Than Coupons and Car Care Tips
Your social media should also remind customers that there are real people behind your business.
Depending on your shop, content might include employee spotlights, community involvement, customer stories, behind-the-scenes moments, seasonal reminders, helpful automotive information, shop news and a little personality along the way.
Those posts help customers become more familiar with your business and reinforce the relationships that make independent repair shops different.
Social Media That Sounds Like Your Shop
Just like the rest of your marketing, your social media shouldn’t look exactly like everyone else’s.
We create content around your shop, your people, your community and your personality rather than filling your page with an endless stream of generic automotive graphics.
Because the goal isn’t simply to post three times a week.
It’s to make those posts worth seeing.
Let Us Keep Your Shop Connected
If social media is one of those things you know should be happening but never seems to make it to the top of the list, let Motorhead Advantage take it off your plate.
We’ll help keep your shop visible, connected and part of the conversation.